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Executive Director

Holli McPherson

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Before taking this position, Holli volunteered on the Economic Vitality committee and holds the position as President of Women of Wayland. Her passion is for small towns and communities by helping them build a  better downtown. Her degree is in Interior Design from Kendall College of Art and Design where she focused on mix-use and urban development. She has expertise in developing and executing successful  marketing and promotional plans while prioritizing responsive outreach and outstanding customer service. 

Holli's main goals in this role is to create a strong bond between the businesses owners and residents. She works hard to keep the city beautiful, events interesting, supporting and bringing new businesses into Downtown, and is just an overall advocate for Wayland. 

Please feel free to reach out her with your questions, comments and concerns at or call 269-525-2323.

Market Manager

Renee Wise


I was born and raised in Pennsylvania but moved to Western Michigan almost 2 years ago. I fell in love with Wayland the first time I came to look at a house here and now proudly call it home.


I spent most of my life raising 3 children as a stay-at-home mom and worked part time jobs for fun. I have owned my own dog grooming business, was a cosmetology teacher and am currently in real estate. In PA, I worked at a Garden Center where I was taught all about trees, plants, flowers and shrubs. 


Gardening is my favorite pastime. I have redone the landscaping in my front yard and have a vegetable garden during the summer. In the past I had my own backyard greenhouse where I grew several citrus trees. 


Being the Farmer's Market Manager is going to be very challenging, but a lot of fun. Moving the market to its new, bigger location, I get to watch it grow. I'm looking forward to more vendors and customers to buy their products. They do say variety is the spice of life!


I can't wait to meet you all and look forward to serving you!

Contact me at 616-558-1061 or

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