
In partnership with Wayland City Main Street, Teresa Heger – a local marketing expert and your new Grow with Google Digital Coach – will lead a free, in-person workshop to help small businesses in Wayland City and surrounding small towns build new skills to grow.
Meet Teresa
Teresa Heger is the Owner and Founder of Teresa Heger Coaching & Consulting LLC, an organization that provides leadership development to entrepreneurs, small businesses, as well as emerging and seasoned leaders. She is a forward-thinking senior advisor with over 15 years experience building strategic plans and partnerships to support business goals. She is a respected leader recognized for designing innovative plans to improve employee performance, morale and foster a diverse, inclusive environment.
If you have any questions, please email Teresa at teresah@growwithg.co.

Michigan Digital Coach- Grow with Google
Upcoming workshops
Roger City, MI Workshop
May 16th 9am-2pm (Three Workshops with lunch included)
Workshop One (9:30am-10:30am)
- Get Your Local Business on Google Search and Maps- Click HERE to register
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Create or claim your Google Business Profile
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Manage your business info across Google Search and Maps
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Use your Business Profile to connect with potential customer
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Workshop Two (10:45 am - 11:45 am)
- Make Your Website Work for You- Click HERE to register
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In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help.
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Workshop Three (12:30 pm - 1:30 pm)
- Make Better Business Decisions with Analytics- Click HERE to register
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An introduction to Google Analytics
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Creating and understanding reports
-
Making goals
-
Using Analytics with other Google tools
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When you are registering for a multi-session class, make sure to register for each workshop you would like to attend.
List of topics:
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Get Your Local Business on Google Search and Maps
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Make Your Website Work for You
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Professional Domain, Website, & Email for Your Business
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Make Better Business Decisions with Analytics
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Launch Your Business with Customer-Focused Marketing
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Increase your Sales with Google Tools
Escanaba, MI Workshop
May 17th 9am-2pm (Three Workshops with lunch included)
Workshop One (9:30am-10:30am)
- Get Your Local Business on Google Search and Maps- Click HERE to register
-
Create or claim your Google Business Profile
-
Manage your business info across Google Search and Maps
-
Use your Business Profile to connect with potential customer
-
Workshop Two (10:45 am - 11:45 am)
- Make Your Website Work for You- Click HERE to register
-
In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help.
-
Workshop Three (12:30 pm - 1:30 pm)
- Make Better Business Decisions with Analytics- Click HERE to register
-
An introduction to Google Analytics
-
Creating and understanding reports
-
Making goals
-
Using Analytics with other Google tools
-
Fremont, MI Workshop
May 24th 2:30pm - 3:30pm
- Get Your Local Business on Google Search and Maps- Click HERE to register
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Create or claim your Google Business Profile
-
Manage your business info across Google Search and Maps
-
Use your Business Profile to connect with potential customer
-
What is a Grow with Google Digital Coach?
Grow with Google Digital Coaches are local marketing experts and entrepreneurs who help diverse small businesses grow. They offer live training and hands-on coaching on topics like how to connect with customers, sell products online, and improve business productivity – for free. No matter where you are on your entrepreneurial journey, your local Digital Coach can help you build skills to take the next step for your business and network with other successful businesses in your community.
Who is this program for?
Grow with Google has partnered with Main Street America to onboard 10 local Digital Coaches who wil offer training and coaching to businesses in small towns – including Teresa Heger in Wayland, MI. Teresa joins a network of Digital Coaches dedicated to helping grow the small businesses in their communities.
Where else do you have Digital Coaches?
Visit grow.google/digital-coaches to find your closest Digital Coach.
Want more resources?
For more small business resources, check out grow.google/smallbusiness (English) or grow.google/pasoapaso (Español).
