Click here to view the Market Analysis Snapshot.

The Market Snapshot, completed in April 2015, has been prepared in conjunction with advanced level market study update and business development services being provided by the Michigan Main Street Center at MSHDA.

Technical assistance is specifically designed for communities that have previously completed a market study, have a need to update market information, and are seeking to take the scope of economic restructuring and business development efforts to a new level. The advanced level program is designed to capitalize upon Wayland Main Street’s past investment of time and effort, to re-energize local staff and volunteers participating in the process, and to optimize the products of these efforts to elevate local business improvement and economic development initiatives.

The timing for considering opportunities for business expansion, development and investment is opportune. The process is designed to build upon successes and momentum realized since the completion of the Downtown Wayland Market Study and Strategies project in 2012 which has served to guide economic restructuring and business development activities. Moving forward, it will be important for the community to capitalize upon and leverage these efforts, investments and results to position Downtown Wayland as a local and regional attraction, an economic engine, and a center for commerce.